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• nitin jain

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ADDITIONAL COURSE on E-COMMERCE No. of Classes Required: 32

Class Duration: 45 Min

UNIT I Overview of E-Commerce  Meaning and concept of E- Business & E- Commerce – History of ECommerce , features & benefits, Impacts, Challenges & Limitations of ECommerce, E- commerce v/s Traditional Commerce and E – Commerce infrastructure.  Internet and its relation to e-commerce, Mobile Commerce. UNIT II Business models of E – Commerce  Business to Business – Business to customers– Customers to Customers Business to Government (e-governance) – Business to Employee.  E -Commerce strategy – Influencing factors of successful E- Commerce. UNIT III Introduction to ERP  Concept and Features of EDI.  E-services – ERP, e-SCM, e-CRM, e-Banking. (Implementation phases with examples) UNIT IV E- Marketplace  E-Marketplace Concept, features, functions and types.  Concept, types of e-marketing, means of advertising [Banner, Pop-up, sponsored link, email], e-branding, SEO-Basics UNIT V Electronic Payment system  Introduction – Online payment systems – Types of payment systems – ecash, e- cheque, Smart Card, Credit Card , Debit Card, Electronic purse.  Security issues on electronic payment system – Solutions to security issues.

UNIT I Overview of E-Commerce   

To learn and understand the concept of e commerce. To explore different types of web-sites that use in various levels of e-commerce. Learn the benefits of getting business into using e-commerce at one or more levels.

UNIT II Business models of E – Commerce  

To learn different models of business. To learn and understand possible ways through which a business can use e-commerce strategies.

UNIT III Introduction to ERP  

To learn and understand the concept of Ecommerce. To learn the need of integrating Ecommerce with various functions of businesses.

UNIT IV E- Marketplace 

To learn how e commerce can be used as medium to market business.

UNIT V Electronic Payment system  

To learn how online payment system works. To learn and understand various security related challenges faced while processing online payments.

Note: To make the concepts clear, suitable examples using pictorial will be shown to students in all the units. Assignments and case studies will be allocated to students in each unit. Test will be conducted at the time of Pre University Test.