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Presentation by : Anisha Dino Nisha Ragini Surbhi Vanshika

Womenswear

Menswear

Kids wear



There are many types of women’s apparel, including dresses, social apparel, suits, outerwear, sportwear, activewear, & lingerie. There are also speciality categories, such as bridal gowns & maternity clothes, & a huge array of accessories.



Thus we can classify women’s wear on the following bases : › SIZE RANGES › AGE › ECONOMIC STATUS/ PRICE › SEASON › STYLE › OCASSION

Each size range caters to a different figure type. Women’s size ranges include Missy, Petite, & Plus sizes.  Missy sizes 6 to 16 are for the mature female figure, ht. approx. 5’7’’. For eg. Adidas Missy Elliott Respect ME has got a wide collection of tracksuits, polo tees, etc. in missy size. 

 Petite

sizes are created for women who is less than 5’4’’ tall. Sizes ranges from 0 to 16. The 579 Store, CK Jeanswear, Ralph Lauren etc. have a fairly large selection of cute clothing for petite girls.  Plus sizes range from 14W to 32W. Prestigious manufacturers such as Givenchy , Revolutions, Ellen Tracy, & Anne Klein II are now catering to these special sizes.

Calvin Klein Petite wear

Ralph Lauren Petite wear

Givenchy Plus Range

Anne Klein II Plus Range

 Between

14-18. This age group mostly deals with clothing of teenage girls etc. GapKids, Rubbies, Gymboree, LittleMarc etc have collections for this age group.

 18

& up. This age group prefers clothes same as missy plus some junior looks. We can find this age group’s own sections in Reebok juniors, Levi Strauss Signature, D&G Juniors, Juicy Couture Girls etc.  25 & up. This age group goes in for more designer & unique fashion. Brands like Madame, Mui Mui, Miss Sixty, Selected Femme etc solely deal in women’s wear collections.

18 & up

Levi’s Signature

D&G

Juicy Couture Girls

25 & up

Selected Femme

Madame

Miss Sixty

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Couture is made-toorder to fit an individual client’s measurements & are the most luxurious & expensive. Examples of couturiers include Karl Lagerfeld, Christian Lacroix, Yves St. Laurent, Valentino etc.

 Designer

pertains to ready-to-wear from successful designers who have a “signature collection” ,use the best of fabrics, quality mass production, & charge high prices. Eg. Armani, Donna Karan, Ralph Lauren etc.  Bridge is a less expensive alternative to designer fashion & is achieved by using less expensive fabric or different production methods. Eg. CK, Versus, Emporio, Dana Buchman etc.

Designer Armani collection

Designer Donna Karan Collection

Bridge pricing brands

Better to Budget. Typically price range is a step up to budget. The fabrics and styling are also of better quality than lower-priced items. Sportswear, coordinates and dresses may all appear in better lines. Jones New York and Anne Klein are two examples of a better-priced line.  Budget. The low end of the apparel spectrum usually retails for budget prices. Often casual sportswear -- jeans and Tshirts -- falls into this category & sometimes they are a knockoff of higher priced designer items. Old Navy, Cherokee, and Mossimo are a few popular budget labels. 

Better to Budget & Budget brands

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Spring/Summer. In this season a designer launches a new collection which contains garments to be worn during warm weather.  Generally, the fabric construction and color are selected appropriately like bright, funky, more youthful trends, light fabrics etc. Eg. Alexander McQueen Spring Fashion Christian Dior Spring Fashions Coco Chanel Spring Fashions Dolce & Gabbana Spring Fashion Donatella Versace Spring Fashions Issey Miyake Spring Fashions

Alexander McQueen Spring Collection

Christian Dior Spring Collection

Fall/Winter. In this season a designer launches a new collection which contains garments to be worn during cold weather.  Generally, the fabric construction and color are selected appropriately like dull colors, thick fabrics etc. Eg. Louis Vuitton Fall Fashion Mary Quant Fall Fashions Miuccia Prada Fall Fashions Vivienne Westwood Fall Fashions Yves Saint-Laurent Fall Fashions 

Louis Vuitton Fall Collection

Vivienne Westwood Fall Collection

 Contemporary

is a revived category aimed at the style conscious women who wants more fashion than Missy but does not want to pay designer prices (varying from bridge to budget). Egs. ABS, BCBG, Laundry, Max Studio, Parallel, & Ralph.

Missy styling category provides more conservative adaptations of proven or accepted designer looks utilizing less expensive fabrics & less extreme silhouettes, available in a variety of quality & price ranges. Egs. Jones New York, Liz Claiborne, Sigrid Olsen etc.  Junior style range grew out of junior sizing; young styling for a young figure, styling heavily being influenced by the rock music scene, television, & by street fashion in Europe . Typical Labels include Byer, Esprit, Necessary Ojects, & XOXO. 

Missy Styles

Junior Styles

Outerwear is clothing worn outdoors & includes coats, caps, jackets, with a primarily protective function. Classic & fashion style pieces of wool, leathers, furs etc. are available of various brands like Lands’ End, Fendi, etc.  Sportswear is clothing, worn for sport or exercise which include shorts, tracksuits, Tshirts, polo shirts and trainers. Sportswear is also often worn as casual fashion clothing. Egs. Prada Sport, L.L. Bean, Adidas, Nike etc. 

Outerwear

Sportwear

Casual/ Day wear emphasizes comfort and personal expression over presentation and uniformity. It includes a very wide variety of costume. Blue jeans and a T-shirt have been described as the "casual uniform". Egs. Of manufacturers Old Navy, American Eagle Outfitters, Big Dogs.  Streetwear is youth, its a retro 80s look inspired by the sneaker culture and hipsters on New Yorks Lower East Side. Critical items are tight fitting jeans and a solid gray or singlecolor striped cardigan. Skinny Levi 501s, and Lemar & Dauley graphic tees are very well known for their street look. 

Casual wear

Street wear

 Swimwear

includes one-piece suits, bikinis & cover-ups. Manufacturers are adding special sizes & styles their collections. Few of the listed ones are Adidas, Nautica, Reebok, Sauvage etc.  Lingerie includes innerwear, bodywear, sleepwear & loungewear. Lingerie has been greatly popularised by the fashion of wearing corsets to show, as Karl Lagerfeld introduced under suit jackets, & the marketing style of Victoria’s Secret, Triumph etc..

Swimwear

Lingerie

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

Partywear includes dresses, cocktail wears, evening or bridal gowns, corset tops etc. These clothes use rich fabrics, & beautiful party colors. Designers like Vera Wang, Valentino, Donnatella Versace create exclusive women’s party wear. Corporatewears are those specifically designed for the working business class. For women this includes business suits, shirts, skirts, waistcoats etc. Popular brands dealing in this category are Van Heusen, Elliza Donatein, Miss Players, Allen Solly & Blackberry women’s wear.

Party wear

Corporate Wear

Thus women’s wear has in itself got a whole range of apparel types which can be further classified on various bases like size, age, price, season, style, occasion etc.  There are various brands nowadays which specialize in particular categories of women’s apparels. 